90 years of Bulmers

Bulmers X O'Neills

Bulmers X O'Neills
90 Years of Bulmers

Bulmers X O'Neills

For 90 years, Bulmers has been stitched into the fabric of our time.

In 2025, we’re marking the milestone with something special to celebrate the threads that connect us all.

We’ve partnered with iconic Irish sportswear brand O’Neills to create a limited edition jersey. A tribute to the legacy, the craft, and the moments that have brought us together over the decades.

Crafted with care and worn with pride, this jersey is more than just a piece of clothing. It’s a symbol of heritage, connection, and time well spent.

History stitched with flavour.

From Orchard to Icon:
90 Years of Bulmers

From Orchard to Icon:

In 1935, W.M. Magner set out to create something truly special—the original Irish cider, crafted in Clonmel from the finest apples and a deep respect for tradition. What began as a local passion quickly grew into a national favourite, and today, Bulmers is enjoyed around the world.

For 90 years, Bulmers has been more than just cider. It’s been part of the moments that matter—shared across generations, poured into memories, and stitched into the fabric of our time.

 

As we raise a glass to this milestone, we’re not just looking back. We’re looking forward.
With fresh stories to tell and new generations to share them with, the journey continues—poured into every moment that matters.

It’s Our Time.

And the best is yet to come.

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